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The aim of RISE is to motivate and support a more regenerative & resilient wine community, and leverage wineโs powerful platform to show what is possible.
NAPA, CA, UNITED STATES, May 21, 2025 /EINPresswire.com/ — Theย Napa Greenย nonprofit has delivered its third impactfulย RISE Climate & Wine Symposium, with 70 leading speakers from within and beyond the industry, from local to global. Across six half-day events, Anna Brittain, Napa Greenโs Executive Director, inspired attendees with a rallying call, โRISE is about action. We are here to share the opportunities, resources, and support to commit to and implement leading practices.โ Highlights of powerful insights and commitments from RISE:
RISE established that regenerative agriculture is our future. Chimney Rock Winemaker Elizabeth Vianna, noted, โBiodiversity feels good. It feels right.โ Dr. Jonathan Lundgren, Director of Ecdysis Foundation, said, โFor every management decision you make you should ask yourself, โAm I killing life or am I growing life?โ…Farmers are meant to be stewards of life.โ Caine Thompson, Managing Director of Robert Hall, shared, โWeโve had a seven percent increase in farming costs, but thatโs been more than offset by improved yields and higher quality fruit.โ Bedrock Wine Co. owner Morgan Twain-Peterson MW, revealed, โTilled soil can absorb water at a rate of roughly half an inch per hour. Non-tilled soil can absorb 8-11 inches of water per hour.โ Tommy Fenster, PhD candidate at UC Davis, said, โOur research shows the benefits of stacking regenerative practices even without being organic.โ
To help accelerate the regenerative movement Napa Green and Thompson, who is also a Regenerative Viticulture Foundation board member, committed to launch the One Block Challenge in the North Bay later this year.
Chris Renfro, founder of The Two Eighty Project, noted, โWine has the potential to show what diversity can look like in a bottle.โ Jermaine Stone, creator of Wine and Hip Hop, said, โWhen you expand the narrative you expand the marketโฆWe have to attach wine to local cultures.โ Steve Rasmussen, co-owner of Palisades Canyon, committed to connect with Renfro and explore the opportunity to create an inclusive community vineyard and mentorship space in Calistoga.
Sarah Unger, co-founder of Cultique, shared the concept of โNew-stalgiaโ – a nostalgia for experiences you havenโt yet had, and noted, โThe wine industry has the opportunity to create new-stalgia experiences.โ Dom De Ville, Sustainability Director at The Wine Society, said, โWe have to reframe the narrative of sustainability from sacrifice to joy. Joy drives behavior.โ Christian Miller, Director of Research at Wine Market Council, emphasized, โThe visibility of credible, easy to understand sustainability claims on the bottle and shelf is critical.โ Randi Kronthal-Sacco, Senior Scholar at the NYU Stern Center for Sustainable Business, committed to work with Napa Green to do a consumer study specific to wine and spirits.
Renรฉe Lertzman, climate psychologist and founder of Project InsideOut, shared a powerful quote, โIt is hard to learn if you already know.โ Brock Dolman, co-founder of the Occidental Arts & Ecology Center, played on words, saying, โWe need an ego-system re-story-ation.โ Finn Does, a youth climate activist and organizer, who at 19 has already led thousands of students, noted, โTipping points start inside us.โ
Dan Petroski, Massican winemaker and Napa Green Board Chair, told the audience, โI most importantly want to thank the Napa Green teamโฆThey are one of the most passionate teams in the Napa Valley. My ask of you is if you want to change the world, and you need help, please call them, lean on them, they want you to succeed. And together we will achieve the mission of a resilient and sustainable Napa Valley, and set a standard for our industry.โ
The aim of Napa Green and RISE is to motivate and support a more regenerative and resilient regional wine community, and leverage wineโs powerful leadership platform to show what is possible and hasten the global transition to diverse, healthy farms and conscientious businesses. Learn more and access the RISE recordings and slides atย napagreen.orgย (available by June 2). RISE will return in 2027.
โWe have to care for and collaborate with nature, we have to care for and collaborate with each other, as if our lives depend on it. Because they do.โ -Anna Brittain, Napa Green
About Napa Green: The Napa Green 501c3 is a global leader in sustainable winegrowing, setting the highest bar for sustainability and climate action in the wine industry. Napa Green facilitates whole system soil to bottle certification for wineries and vineyards, and provides the expertise, boots-on-the-ground support, and resources to continually improve. Learn more atย https://napagreen.org/participating-members/.
Anna Brittain
Napa Green
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โญ๏ธ Steal this itinerary!
Cheers to Climate Smart Wines Month is back this July and we couldnโt be more excited!
We have built some truly fabulous and sustainable experiences which you can find on www.napagreen.org and this year we have included hotels as well!
Tag us in your posts when you visit our amazing Napa Green Certified wineries so we can share your Green adventures!
Team Green is thoroughly enjoying visiting a few of our Napa Green Certified wineries today! ๐ฑ
Pictured here are the STUNNING new Sky Lofts at @rutherfordhillwinery. We strongly recommend a visit, itโs spectacular!
Wondering what this sign hung outside of the winery that you work at means? Want to be able to talk more about what it means to be @napagreen certified??
Join the Napa Green Ambassador training at Clos du Val on Wednesday, June 25 from 9-11 am to learn the answers and more.
Tickets are free but space is limited so reserve your spot from the Workshops & Events link in our bio.
#climateaction #napagreen #napagreencertified #climatesmartwinery #regenerativeag #regenerativefarming
๐ Do you want to learn more about what it means to be a Napa Green Certified Vineyard or Winery?
๐ Do you have new team members who still arenโt sure what that Napa Green Certified sign hanging out front actually means?
๐ Are you curious about this term thatโs suddenly popping up everywhere โ regenerative?
๐ Want to know what exactly does it mean to be climate smart?
Join us Wednesday, June 25, 2025 @closduval to learn how to talk about being @napapagreen certified.
Use the event link in our bio to register.
#climateaction #wineindustry #wineindustryleadership #climatesmart #sustainablewine #sustainablewinery #regenerativevineyard #regenerativeag
๐ข Attn Wineries!! Today is last day to sign up for the Cheers to Climate Smart Wines this July!
Email winery@napagreen.org to sign up today!
Thank you all for making RISE Climate & Wine Symposium a success! We 70 powerful speakers and 650 guests across the six events, dozens of commitments to action, and a flood of positive, heartfelt feedback.
Letโs keep the momentum going!
๐ธ: @briana_marie
Congratulations to Napa Green Certified @cliffamily for winning the RISE Leadership Award for Supply Chain & Waste Management Excellence!
Clif Family attended our first conference & committed to reducing their bottle weight and waste. They set upon an inspiring journey to change their packaging based on their outdoors loving and mountaineering inspired founders. They were able to..
โข lighten the weight of a case of their wine by almost 8 lbs!
โข reduce their carbon output by 42 metric tons!
โข institute fully recyclable, bio based shippers that keep wine cool!
โข eliminate all foils!
โข eliminate all plastic & metal moving fully to renewable cork enclosures!
Their customers responded with absolute enthusiasm.
โThis story is not just about wine packaging or supply chain decisions. Itโs about how we do business. Itโs leading with values. Itโs about remembering that the best way to climb higher.. is to carry less.โ - Sarah Richmond, Clif Family Winery.
Take action this Earth Month with Napa Green. Our team of experts is ready to assist you in achieving your climate action goals for both your vineyard and winery, no matter where you are in your sustainability journey.
๐ฅ @robot_productions
#earthday #earthdayeveryday #earthmonth #climateaction #sustainabilty #climatesmart #regenerativeag
๐ดWednesday April, 23rd is the day NOT to miss lunch at @cliffamily!!
Come enjoy delicious food while supporting Napa Green! See you there.
Uniquely, Napa Green isnโt just a roadmap of leading practices. Napa Green provides an expert, boots-on-the-ground consulting team that develops:
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Regenerative Carbon Farm Plans (to enhance soil health, biodiversity, resilience, and carbon storage)
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Irrigation Distribution Uniformity Assessments (to maximize water efficiency)
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Integrated Resource Assessments (to reduce energy, water, waste and emissions in production)
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Action Plans for continuing improvement (tailored to the opportunities and goals of each vineyard or winery)
Additionally, we support soil sampling and analysis, provide resource assistance, run practical training and education workshops throughout the year, and provide valuable, hands-on guidance in meeting your climate action goals.
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Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ท @buddsocial
๐ @tressabores
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Greenโs vineyard team is trained to develop regenerative, whole-farm Carbon Farm Plans (CFPs). These plans review all of the current beneficial practices that are increasing soil and ecosystem health and storing carbon, and identify additional opportunities to regenerate the soil and vineyard ecosystem and simultaneously maximize carbon capture in a given property. Each vineyardโs goal is to become carbon neutral (or negative) and increase the resilience of vineyards, businesses, and our community.
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ท @soilrainandhope
๐ @tressabores
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Clear pathways for employee advancement are essential for a thriving workforce and driving success. They boost retention, job satisfaction, productivity, and attract top talent. Napa Green Certified members develop pathways for growth, discussing career goals and progress with employees during reviews.
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ท @briana_marie
๐ @dominusestatewinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Forests are not only our largest terrestrial carbon sink, they are also home to 80% of the worldโs on-land diversity. We need healthy forests, which means a balanced density of native trees and plants. Healthy forests experience lower intensity fires with less tree mortality, meaning higher carbon retention and ecosystem function.
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ท @abrittain
๐ @seaveyvineyard
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
Napa Green Certified Wineries benefit from an on-site Integrated Resource Assessment (IRA) led by our experienced engineers and winemakers. This IRA evaluates resource metrics, monitors progress, and identifies areas for improvement to increase efficiency and save $$$.
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ @materrawines
#21days21ways #earthmonth #earthday #climateaction #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness
All of our members are committed to using at least 60% renewable energy, whether through on-site solar and other renewable sources or by working with @mcecleanenergy to access clean power through the grid. The impact? Over 1.2 million pounds of CO2e saved by wineries and vineyards in just one year. To put that into perspective itโs the equivalent to offsetting the emissions from driving over 1.5 million miles in a typical gas-powered car!
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
๐ท @love.dream.breathe
๐ @corisonwinery
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #renewableenergy #greenpower #greenenergy
As part of their commitment to sustainability, Napa Green Certified Winery members collaborate with key suppliers and utilize their purchasing power to support eco-friendly practices. In the same way, we can make a difference at home by choosing materials made from post-consumer recycled materials, and selecting reusable, recyclable, compostable, biodegradable, and non-toxic products.
โ
Napa Green members implement over 120 best practices in both the Vineyard and Winery. This Earth Month, learn about 21 of them with โ21 Days, 21 Waysโ counting down to Earth Day.
#21days21ways #earthmonth #earthday #climateaction #regenerativevineyard #climatesmart #sustainablewine #regenerativeag #environmentalleadership #wineindustry #winebusiness #greenpurchasing #supplychain
